Sugar Goat is a branding project that I have been developing since college. I started the idea for the brand in 2018, and I continue to use this concept to develop and apply my skills.
The Sugar Goat brand is a specialty bakery that focuses on goat milk products. Compared to cow milk, goat milk has less lactose and a mild sweet taste. Goat milk can create other products like butter, cream, cheese, and yogurt. However, it is not often used for recipes because it is not as commonplace as cow milk. Sugar Goat aims to introduce this market by using a fun, friendly style to entice the public to try a different dairy.